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Monthly  Mentoring
Oliver Buchannon
Lisa Slater

Free content

"How Can I Get My Team to Create Better Content?"

Mar 25, 2026

•

9 min read

"How Can I Get My Team to Create Better Content?"

Whether your team lack motivation, confidence, direction, skill or something else, there are steps you can take to fix the problem.

Lisa Slater
Lisa Slater

Email marketing

+2

Why Every Small Business Needs an Email List

Mar 18, 2026

•

9 min read

Why Every Small Business Needs an Email List

If you've been telling yourself writing regular emails will be too much extra work or that nobody wants to read your mundane company updates, it might be time to rethink your priorities.

Lisa Slater
Lisa Slater

Free content

Copywriting Training is the Best Marketing Investment for Small Businesses

Mar 11, 2026

•

17 min read

Copywriting Training is the Best Marketing Investment for Small Businesses

You might think your copy isn’t important, but it can make the difference between landing an amazing client or putting a prospect off working with you forever.

Lisa Slater
Lisa Slater

Free content

What is a Marketing Mentor?

Mar 4, 2026

•

18 min read

What is a Marketing Mentor?

Do you need one, what should you look for, and how can you get the most from them?

Lisa Slater
Lisa Slater

Free content

+1

What's Hiding In Your Content Closet?

Feb 25, 2026

•

6 min read

What's Hiding In Your Content Closet?

Why you should be resharing, recycling and repurposing your best content (and how to do it).

Lisa Slater
Lisa Slater

Free content

+1

Social Media Content Ideas

Feb 18, 2026

•

18 min read

Social Media Content Ideas

The three types of content you should be posting to attract, nurture and convert your ideal clients.

Lisa Slater
Lisa Slater

Copywriting

+1

10 Tips for Better Website Copy

Feb 11, 2026

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6 min read

10 Tips for Better Website Copy

If your website copy doesn’t do its job, then it doesn’t matter how well-built your site is or how amazing it looks, you won’t get those conversions.

Lisa Slater
Lisa Slater

Copywriting

+2

5 Stages to Creating Effective Sales Copy & Marketing Content

Feb 4, 2026

•

10 min read

5 Stages to Creating Effective Sales Copy & Marketing Content

Why rush the writing process and end up with something mediocre when you could take your time and create the perfect message?

Lisa Slater
Lisa Slater

Email marketing

+1

Are Your Emails Putting People Off?

Jan 28, 2026

•

7 min read

Are Your Emails Putting People Off?

Could you be losing business because of your generic sales emails, poor proposals, or overzealous nurture campaigns?

Lisa Slater
Lisa Slater

Free content

+1

7 Content Marketing Tips for Beginners

Jan 21, 2026

•

5 min read

7 Content Marketing Tips for Beginners

How to get started with content marketing

Lisa Slater
Lisa Slater

Free content

+1

How to Get Your Content Seen (by the Right People)

Jan 14, 2026

•

8 min read

How to Get Your Content Seen (by the Right People)

You don’t want your content to get seen by just anybody – you want it to get seen by the right people. Don’t focus on likes and comments – focus on conversions.

Lisa Slater
Lisa Slater

Free content

+1

What is Content Marketing?

Jan 7, 2026

•

9 min read

What is Content Marketing?

What is content marketing? How does it work? And is it worth the effort? There’s more to content marketing than sticking a couple of videos on Facebook.

Lisa Slater
Lisa Slater

Free content

+1

Overcome Your Content Creation Procrastination

Dec 31, 2025

•

8 min read

Overcome Your Content Creation Procrastination

A simple guide to beating procrastination, overcoming writer’s block and getting down to the hard work of actually turning ideas into content.

Lisa Slater
Lisa Slater

Monthly Results

December Round-Up: Results So Far

Dec 26, 2025

•

8 min read

December Round-Up: Results So Far

The results so far, my thoughts on each platform, and focus for the month ahead.

Lisa Slater
Lisa Slater

Email marketing

+6

My 2025 Content Marketing Experiment

Dec 18, 2025

•

18 min read

My 2025 Content Marketing Experiment

My findings and feelings after 12 months of using Beehiiv, Substack & Ghost. What did I learn, what did I love, and what would I do differently?

Lisa Slater
Lisa Slater

Free content

+1

Is Video Content Better than Written Content?

Dec 10, 2025

•

10 min read

Is Video Content Better than Written Content?

Should you invest your time and effort into creating videos rather than writing content for your audience?

Lisa Slater
Lisa Slater

Free content

+1

Marketing Advice You Should Ignore

Dec 3, 2025

•

18 min read

Marketing Advice You Should Ignore

Before you rush off to follow some generic marketing advice you’ve seen online, do a bit of research into the person giving it – are they the right person to take advice from?

Lisa Slater
Lisa Slater

Monthly Results

November Round-Up: Results So Far

Nov 28, 2025

•

14 min read

November Round-Up: Results So Far

The results so far, my thoughts on each platform, and focus for the month ahead.

Lisa Slater
Lisa Slater

Free content

+1

5 Benefits of a Business Blog

Nov 21, 2025

•

11 min read

5 Benefits of a Business Blog

When people claim blogging is dead, what they really mean is they aren’t a fan of blogs or blogging is no longer what it used to be. Blogging isn't dead - it's just changing.

Lisa Slater
Lisa Slater

Free content

+1

Time For A Content Clean Up and Clear Out

Nov 14, 2025

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7 min read

Time For A Content Clean Up and Clear Out

What's gathering dust in your content closet?

Lisa Slater
Lisa Slater

Free content

+1

Social Media No Longer Needs Us

Nov 7, 2025

•

8 min read

Social Media No Longer Needs Us

But do we still need social media?

Lisa Slater
Lisa Slater

Monthly Results

October Round-Up: Results So Far

Oct 31, 2025

•

9 min read

October Round-Up: Results So Far

The results so far, my thoughts on each platform, and focus for the month ahead.

Lisa Slater
Lisa Slater

Copywriting

+1

Is Your Website Putting Customers Off?

Oct 24, 2025

•

10 min read

Is Your Website Putting Customers Off?

Five common mistakes and five easy improvements.

Lisa Slater
Lisa Slater

Email marketing

+2

How Important Are Headlines?

Oct 17, 2025

•

7 min read

How Important Are Headlines?

And does a subject line matter if your readers love your stuff?

Lisa Slater
Lisa Slater

Free content

+1

A Love of Long Form

Oct 10, 2025

•

8 min read

A Love of Long Form

How long is too long?

Lisa Slater
Lisa Slater
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